Emerald Promo Group

What's the Tea? Promo Products for Tea Lovers

2 days ago

Did you know that tea is one of the most consumed beverages globally, second only to water? This ancient brew has been around for hundreds, if not thousands of years, with references to early tea d...

6 Great Bank Promo Items

Jul 24

It's time to shake things up in banking! The right promotional products can create added value for your customers while also driving traffic back to your business. There's a huge opportunity to swi...

Our Top 10 Favorite Eco-Friendly Products

Jul 10

Sometimes it's good to take a moment and get in touch with Mother Earth. Not only are these products great for printing your company logo or message, but they also serve dual purposes. The products...

6 Wedding Promotional Products to Celebrate

Jun 25

Whether you're planning your dream wedding, you host weddings, make dresses, or plan them for a living - these six promotional products are sure to capture the magic of the big day! 4" Round Ab...

What Makes Gen Z Tick?

Jun 10

It's 2020, and Generation Z is growing up. The generation includes people born between 1995 and the 2010s, putting the group's eldest squarely in their mid-twenties. Chances are that you may work a...

Home Improvement & Promo Products: The Power Duo You Didn't Know You Needed

May 27

What do power drills and promo products have in common? More than you think! The home improvement industry is thriving-whether it's homeowners diving into weekend DIY projects or professionals tack...

Case Study: College Fair Giveaway

May 13

Description: 4" Mini Plush Buddies Frog with Shirt Industry: Education What it was purchased for: A community college was looking for a giveaway item to have at their booth for the upcoming colle...

Case Study: A Spoon-taneous Promotion

Apr 29

Description: Spoon Mug Industry: Advertising What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers. How it was distributed: The spoon mug...

How to Create Buzz Around a Launch With Promo Products

Apr 15

So, you're launching a new product or service? Congratulations – what an exciting time for your business! We understand that your next step is to develop your action plan to make this launch ...

Corporate Social Responsibility and the Beauty of Giving Back

Apr 1

Organizing a fundraising event. Donating food to a local animal shelter. Serving at a soup kitchen. No matter what you do to give back, volunteering feels pretty good, doesn't it? But it doesn't h...

School's in Session: 7 Essential Supplies for Students

Mar 18

Students are back in the classroom and parents are scrambling to purchase all of the necessary supplies on each teacher's checklist. From three different types of pencils, calculators, and folders ...

Wooing Discerning Celebs with the CARSON Double Wall Bolero Tumbler

Mar 3

What do you get the celebrity-chef-turned-travel-show-host who has everything? How about the VP of Paid Media at a premier hotel chain you'd love to snag an advertising deal with? Brands like Tra...

6 Reasons You Need a Company Store

Feb 16

As more and more companies turn towards e-commerce, shopping online has never been easier or more enjoyable. Ordering branded products is no exception! Company stores give you a convenient and comp...

Case Study: I've Got You Covered

Feb 2

Description: Chenille Blanket Industry: Health Care / Pharmaceutical What it was purchased for: A local hospital needed blankets to hand out to children who were currently patients that they coul...

Your Guide to Decoration Methods: Part 1

Jan 19

How do you decide which type of decorating method to use when so many possibilities are available for customized apparel and products? Each decorating choice has various advantages. In this blog, w...

Case Study: Pillow Box

Jan 4

Objective A children's hospital wanted to send a thank you gift package to donors. They wanted patients to be able to add a personalized touch to the gift to connect donors better to the cause. P...

5 Ways to Keep Recognition Consistent All Year Long

Dec 30, 2025

It is easy to start strong with employee appreciation - a great kickoff, a few early celebrations, and then things get busy. Before you know it, months pass between touchpoints. Consistency is wha...

How to Use Branded Merch as Meaningful Touchpoints with Your Community

Dec 28, 2025

Branded merchandise does more than display a logo. It can build connection, trust, and visibility where it matters most - in your own community. From supporting local schools and nonprofits to equ...

From Trend to Touchpoint: How to Turn Branded Merchandise into Smart Marketing Moves

Dec 24, 2025

Every product has the power to tell your brand's story. When used strategically, branded merchandise can be more than a giveaway - it becomes a powerful marketing tool that builds visibility, conne...

Promotional Power: Engaging Visitors at Zoos and Aquariums

Dec 21, 2025

When it comes to spreading awareness and engaging visitors, zoos and aquariums have a wild advantage: their loveable animal ambassadors and awe-inspiring exhibits. But there's another secret weapon...

#Instagram Inspiration

Dec 7, 2025

Instagram is a fun app where you can discover the latest info on celebrities, influencers, and yes, even inspiration for promo products! From mega water jugs to party décor, see what is tren...

From Recognition to Events: The Promo Touchpoints That Drive Results

Nov 19, 2025

Every strong setlist has its key tracks-the ones the crowd waits for, sings along to, and remembers long after the show is over. Your 2026 marketing mix is no different. Certain touchpoints have th...

Take a Hike! 6 Products to Help you in the Great Outdoors

Nov 8, 2025

Did you know that between the United States, Mexico, and Canada, there are 15 different ecological regions in North America? Right in our own back yard, you can go from the frosty tundra of far nor...

Union Made Promo: Products with Purpose

Oct 25, 2025

Promotional products should do more than just look good-they should stand for something. That's where union made promo shines. Every tote, tee, and tumbler is a walking billboard not just for a log...

4 Products to Help Save the Rainforests

Oct 11, 2025

Did you know that a new animal species is discovered in the Amazon Rainforest every two days? From pink dolphins to black caimans to jaguars and tiny frogs, the rainforest is home to some of the wo...

7 Ways to Instantly Make Your Website More User-Friendly

Sep 27, 2025

With more and more people preferring to conduct business exclusively online, a user-friendly website isn't just desirable, it's required if you want to be successful. These seven tips will help you...

Industry Mini Dive: The Trucking Industry

Sep 13, 2025

The trucking industry is an essential part of the economy, transporting goods across the country and keeping businesses running smoothly. With such an important role, it's crucial for trucking comp...

How to Put Together an Onboarding Kit

Aug 30, 2025

Employee engagement starts the second a new employee walks in the door, so it's important for companies to make a good impression on their first day! The onboarding process shouldn't just be about ...

Case Study: Celebrate Milestones

Aug 16, 2025

A bank wanted to promote 110 years of serving individuals and businesses in Pennsylvania through an "Open House" celebration at their branches. Among the many products selected to commemorate this ...

7 Retro Products That Will Turn Back Time

Aug 1, 2025

Do you ever have that moment when you look at something and you get an overwhelming surge of nostalgia? Everyone loves a good throwback, especially when it's a cool, vintage product. Below are seve...

The Best Apps For Organization

Jul 17, 2025

For many of us, keeping organized and productive seems to be the goal that haunts us throughout the year – especially in an increasingly digital age where social media, a million calendar rem...

6 Benefits of Customer Loyalty Programs

Jul 3, 2025

Everybody loves getting new business – it's exciting! Because new customers are so crucial to growing a business, many companies pour the majority of their marketing time and energy into gene...

Mid-Year Check-In: Keep Your Marketing Strategy on Track

Jun 30, 2025

We are halfway through 2025 and so far, you've crushed it! Your marketing campaigns have made an impact, your branded merch has turned heads, and your target audience is engaged like never before. ...

6 Snap-Worthy Products for Every Photographer

Jun 19, 2025

Do you know what bokeh means? Aperture? That's ok if you don't, but many of your clients may know these terms if they are avid photographers! Whether they enjoy taking a flat lay shot of their lunc...

Case Study: Jot It Down

Jun 4, 2025

Description: Mini Flip Pad Jotter Industry: Financial What it was purchased for: An investment firm wanted to promote their new financial blog to their existing customers with a memorable branded...

Build Connections on Campus with Branded Merch

May 30, 2025

Walk onto any campus from elementary to college and you won't have to look far to find backpacks stamped with school logos, students in matching tees on spirit day, and branded water bottles clutch...

10 Tweetable Quotes for Motivation

May 21, 2025

People love quotes. That's probably why 30% of retweets on Twitter are quote-related. You can tap into that trend by posting engaging and entertaining quotes on your company's account. However, quo...

2 Cool 4 School Promo

May 7, 2025

Much to many students' dismay, back-to-school time is practically here! School promos are one of the top-selling promotional products, and we've searched high and low to find you the best school pr...

Brand Faster, Smarter, and Closer to Home with USA-Made Promo Products

Apr 29, 2025

When it comes to representing your organization, every detail matters, including where your branded products are made. Incorporating domestically produced branded merch into your marketing mix is a...

3 Simple Ways to Boost Your Mood Right Now

Apr 23, 2025

Do you ever get a case of the Mondays…on a Thursday? We all get down sometimes, but that doesn't mean we need to stay there. Whether someone said something that upset you, you're stressing a...

The Eras: Promo Tour

Apr 9, 2025

The Eras: Promo Tour If there's one artist who knows how to craft hit albums that resonate with millions, it's Taylor Swift. From her country beginnings to her pop powerhouse status, Swift has cap...

From Mission to Merch: Connecting CSR Efforts to Your Audience

Mar 31, 2025

As consumers increasingly seek to align their purchasing habits with their values, companies are responding by integrating corporate social responsibility (CSR) into their core strategies. In fact,...

The Big Three

Mar 26, 2025

For well over two hundred years, promotional products have been a staple in marketing! From yesterday's presidential campaign buttons to today's Popsockets, promo will never go away. And neither wi...

Case Study: Success on Campus

Mar 12, 2025

A large university needed a useful tool to promote its school app to students and faculty because it wanted to use the app to communicate important college news and upcoming events. Since most stud...

Tap Into These Trends to Elevate Your Marketing and Boost Your Business

Mar 4, 2025

Consumer behavior is evolving, and businesses that adapt will see stronger brand engagement and customer loyalty. Our new 2025 Behavioral Trend Report highlights four key shifts shaping purchasing ...

Case Study: Where Has Your Pen Been?

Feb 26, 2025

Products Javalina Splash(r) Pen Industry Technology Application Contest An internet company created a branded website for a promotion called “Where has your pen been?”...

Top 5 Promotional Products for Professionals

Feb 11, 2025

Lawyers, CPAs, and architects, to name a few professionals, spend countless hours working in challenging industries. Promotional products are excellent for employee relations, orientation progra...

Savor the Shade: Mocha Mousse and its Impact on Brand Strategy

Jan 30, 2025

Pantone has unveiled its Color of the Year for 2025: Mocha Mousse. This warm, rich brown hue evokes the comforting essence of cacao, chocolate, and coffee, appealing to our desire for comfort and i...

Say Cheese!

Jan 28, 2025

Can't get enough of this milk-based product we call cheese? Whether it's presented on a charcuterie board or straight off the wheel, cheese is a delectable treat for us all (as long as you're not l...

Case Study: Calendar Puns are Week

Jan 14, 2025

Objective: A real estate agent wanted a useful promotional item to boost her personal branding and promote her services while staying top of mind all year round. Product: Desk Calendar with 4-Co...

Hip Hip Hooray for Education!

Dec 31, 2024

Are you looking for a fun way to show off your school spirit? Whether you are at an elementary school, middle school, high school, or college, these promotional products are sure to be a big hit wi...

Building Brand Pride: Why Every Business Needs a Company Store

Dec 29, 2024

In today's competitive landscape, businesses are constantly looking for innovative ways to strengthen their brand, boost employee engagement, and build customer loyalty. One powerful, often underut...

7 Accessories Every Car Owner Needs

Dec 17, 2024

It's just a fact of life: everyone loves cool car accessories. Neat stuff to make life commuting on the road a little bit safer and more convenient. Whether your client is a car dealer, car detaile...

Case Study: Look, Ma, No Hands!

Dec 3, 2024

Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their bud...

8 Home Office Essentials

Nov 19, 2024

Your employees work hard - and often longer hours when they're working from home. Surprise them with a little treat like one of these 8 Home Office Essentials! Temblor Speaker + Wireless Charg...

The Power of Promo: Why People Love Freebies

Nov 4, 2024

Getting free items can feel like winning the lottery. Whether it's a free sample at the grocery store or a free trial of your favorite streaming service, it is always exciting to get something for ...

Case Study: The Techno Pup!

Oct 21, 2024

A software company creates attention at tradeshow events with custom plush animal mascot giveaways. This plush Leonberger Dog Mascot for the company as giveaways at trade shows and other marketing ...

Salute Our Troops!

Oct 7, 2024

It doesn't matter if you're Army or Navy, Marines or Air Force or if you protect our home within the National Guard. We are proud to stand behind all of our vets - from World War II and on. We are ...

These Promos Put the "Fun" in Fundraiser!

Sep 22, 2024

Between all the different sports, clubs, and extracurriculars at school, there are plenty of reasons to raise money! Whether you're looking to fund the football team's trip to a tournament, the dra...

Old School vs. New School Promo Products

Sep 7, 2024

It's no secret – people love “vintage” products. Just look at the huge resurgence in vintage clothing that began in the early 2010's and you'll see what we're talking about! For e...

5 Promo Products for People Who Love to Plan

Aug 24, 2024

Calendars, planners, and clocks are some of the most popular promotional products because they are useful, inexpensive, and receive innumerable impressions on a daily basis. Brand these everyday es...

Case Study: Lunchtime Appreciation

Aug 10, 2024

Description: ID Lunch Bag Industry: Health Care / Pharmaceutical What it was purchased for: A hospital wanted a unisex item to give out for Nurses Week. Since most of the nursing staff brought th...

How to Work Smarter, Not Harder

Jul 26, 2024

Do you ever find that no matter how hard you're working, you're not getting the results you want? You put in the long hours at the office, you answer every email, you skip lunch, and yet you're sti...

6 Budget-Friendly Products to Drive High-End Sales

Jul 12, 2024

Are you looking for a marketing campaign that is not only successful but budget-friendly? Good news! You don't have to break the bank to find promotional products that get the job done and leave la...

6 Things You're Missing out on by Not Using Promotional Products

Jun 28, 2024

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...

6 Helpful Tips to Address Unhappy Customers

Jun 13, 2024

It's the moment you dread. The phone call you don't want to pick up. The review you're scared to address. Responding to unhappy customers seems like a chore. It can be overwhelming and humiliatin...

Case Study: Spec-Tacular Promotions

May 30, 2024

Description: CUSTOM Malibu Sunglasses Industry: Food & Beverage What it was purchased for: The end user wanted to give something away at this year's Spring Break in Jamaica for an MTV event t...

Case Study: Hay, Where'd You Get That Tote?

May 15, 2024

Description: Large Boat Tote Industry: Sports / Fitness What it was purchased for: Horse show giveaways How it was distributed: A local horse show needed gifts for their major contributors. A ...

These Are the Tech-Savvy Promotional Products You Are Looking For

May 1, 2024

Technology advances exponentially. By the time you finish reading this article, you might be actually be reading it in some virtual reality café where Elvis is serving you a strawberry daiqu...

Case Study: Don't Bottle It Up

Apr 16, 2024

An oil & gas company was building employee gift packages that would appeal to their entire workforce during the COVID-19 public health crisis. With employees working both at home and continuing to ...

Top 5 Promotional Product Ideas for the Construction Industry

Apr 2, 2024

The construction industry purchases millions of promotional items and giveaways every year. From carpenters to electricians and every other business involved in construction, it's a competitive in...

Case Study: Piece of Cake

Mar 19, 2024

Objective: A bakery owner had built solid connections with other service providers within their local event industry, but they were looking to grow their business within the wedding market. Produc...

Case Study: Staying Safe for Back-to-School

Mar 5, 2024

A private school held an online meeting to outline plans for returning to school safely during the Coronavirus pandemic. As a follow-up, the school sent information packets to students' parents. Ea...

6 Rootin’ Tootin’ Country Western Products

Feb 20, 2024

Country Western isn't just a type of music genre, it's become an entire culture in the American West and around the world. Cowboy culture dates back to the 19th century when ranchers settled in New...

7 Red-Hot Promotional Products for Valentine's Day

Feb 5, 2024

Valentine's Day is typically thought of as a holiday for romantic partners, but they're not the only people who deserve to get a little love! It's also a great holiday to show appreciation and than...

10 Luxurious Products for Your VIP Customers

Jan 22, 2024

Most people crave the feeling of class, power, and status that comes with enjoying luxury products. Those who claim they don't, just haven't gotten a chance to experience it for free. So, what bett...

Case Study: Life of the Mardi

Jan 8, 2024

Market: Hospitality Objective: With their event scheduled close to Mardi Gras, event planners wanted to provide a themed goodie package for attendees with giveaways from event sponsors. They wan...

Case Study: Put That on Your Calendar!

Dec 25, 2023

Objective: A local insurance agent wanted a way to connect with her customers and capture new leads with a useful promotional item that would also boost her personal branding and promote her serv...

5 Promo Products That Are Bright, Light, and Ready to Excite

Dec 10, 2023

Looking for some promotional products to outshine the competition? Need some LED magic to illuminate your brand? We've got you covered with this selection of super fun promotional products that ...

Case Study: It’s a Date!

Nov 26, 2023

Description: Desk Calendar Industry: Insurance What it was purchased for: A local insurance agent wanted a way to connect with customers, and capture new leads, with a useful promotional item tha...

Top 5 Promo Products for 5Ks and Marathons

Nov 12, 2023

Hosting your next 5K? Running out of ideas for what to giveaway at your next marathon? If so, check out these great promotional products. These items are proven to get people talking and will make ...

9 Holiday Gifts Your Clients Will Adore!

Oct 29, 2023

The holidays are here, and that means it's time to gear up and pick out the perfect gifts for your clients! From charcuterie kits to journals - these holiday gifts are perfect for the whole office ...

Case Study: Sign the Deal

Oct 15, 2023

In the fall, a car dealership introduced a new model and promoted it to potential customers. The car dealer purchased a mailing list and merged it with its own database. The Ranger Stylus Sati...

8 Fall Promo Products

Oct 1, 2023

As the weather cools down, we're having dreams of color changing leaves and all the fall themed events and promotions to come. From Halloween parties to homecoming football games, there are plenty...

Case Study: Fewer Tricks and More Treats: Halloween Safety Lanyard

Sep 17, 2023

Fewer Tricks and More Treats: Halloween Safety Lanyard Organization Insurance Company Product Featured Reflective Lanyard Goal of Promotion Promoting safety on Halloween Description of Cas...

Case Study: What Does Your Phone Stand For?

Sep 2, 2023

Product: Phone Stand Industry: Financial What it was purchased for: A local financial institution needed a giveaway item for current and potential clients. It had to be useful to keep their name ...

6 Paw-some Promos for Pets and Vets

Aug 19, 2023

For vets, groomers, doggie daycares, and more, pet care is more than a hobby – it's a lifestyle. While puppies don't have any purchasing power, promoting your pet-centric business to dog o...

5 Promotional Products for Firemen and Fire Departments

Aug 5, 2023

Firemen deserve a special kind of admiration. They spend their careers rushing into buildings while others are rushing out. Many departments require aid from the community, and that's where fund...

Bamboo: It's Not Just for Pandas!

Jul 21, 2023

What first comes to mind when you think of the phrase "made from sustainable materials"? Bamboo, of course! Bamboo, which is a type of grass (who knew!), is an incredible renewable and sustainable ...

Case Study: Too Hot to Jot

Jul 7, 2023

Objective: Department managers wanted their new employees to have an easy way to take notes during the onboarding process. They wanted to incorporate company branding to keep their image consiste...

Case Study: A Comforting Friend

Jun 23, 2023

This ambulance service is very active in its local community. They use this plush Saint Bernard for children faced with the trauma of when an ambulance is needed. They consider their Saint Bernard ...

5 Ways to Boost Employee Morale

Jun 9, 2023

When it comes to building a successful company culture, maintaining positive employee attitude is key. Not only are happy employees more productive, but your company is also more likely to attract ...

Drive Traffic with These 6 Trade Show Ideas

May 25, 2023

Tradeshows are important opportunities for your company to reach out to customers and prospects face-to-face and make lasting impressions. Make sure you're prepared with the proper supplies to ensu...

6 Promotional Products That Put Safety First

May 11, 2023

Whether it's on a construction site, warehouse, or a laboratory, it's always important to help your workers stay safe. Encourage your employees to make safe choices all year long with these safety-...

6 Hot Sauces Sure to Blow Your Socks Off

Apr 27, 2023

Finding a new, good hot sauce nowadays is almost like when Indiana Jones triumphantly grabs the idol at the beginning of Raiders of the Lost Ark. It may have taken you traversing through the aisles...

Branding 101: What Makes a Brand Powerful

Apr 12, 2023

A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, an...

Case Study: Wheelie Important Paperwork

Mar 29, 2023

Market: Automotive Objective: A motorcycle dealership wanted professional, branded document pouches to hold important paperwork for new customers to take home after their motorcycle purchase. Th...

Let's Get Physical! 9 Promo Products for Personal Trainers, Gyms, and More

Mar 14, 2023

Physical fitness is an integral part of leading a healthy life, but it's not always easy to accomplish on one's own! That's where personal trainers, gyms, and fitness classes come in. If you own a ...

Case Study: Snap a Pic!

Feb 28, 2023

Objective: A large photography studio wanted a better welcome kit for their wedding clients than just a few loose flyers. Product: Mini Horizontal Pocket Folder Personalization: The photography s...

Reusable vs. Disposable Items

Feb 14, 2023

Disposable products are a common part of everyday life for most folks – think single-use items like plastic cutlery, paper plates, shopping bags from the grocery store, napkins, the coffee cu...

7 Financial Products That Are a Great Investment

Jan 30, 2023

Finance-themed promotional products are a great marketing investment and help increase brand awareness and customer loyalty. These 7 products can be used as financial seminar gifts, banking giveawa...

Case Study: This Event Needs More Cowbell

Jan 16, 2023

Description: Cow Bell Industry: Trade Show / Convention / Events What it was purchased for: A charity marathon coordinator wanted a giveaway that spectators could use to cheer on their runner...

Case Study: Fresh Mesh Promotions

Jan 2, 2023

Market: Real Estate Product Use: Incentive Gift Promotion: A high-end resort selected the Atlantis Mesh Beach Tote as an incentive gift for the visitors who attended their timeshare presentatio...

Case Study: A

Dec 18, 2022

Organization Tanning Salon Product Featured Polyester Lanyard Goal of Promotion To create new clients for salon Description of Case History A tanning salon wanted a creative way to give ou...

The Power of Perceived Value

Dec 4, 2022

In marketing terminology, perceived value is what consumers think a product is worth to them. Outside factors like personal memories or associations, celebrity endorsements, resemblance to a higher...

6 Promotional Products That Put the “Fun” in Fundraiser

Nov 19, 2022

Promotional products can help your fundraising event get donors in the giving spirit and maximize the amount of money you raise for charity. These 6 products for fundraisers show off your charitabl...

Promo to Keep Your Home Squeaky Clean!

Nov 5, 2022

Want to keep your clients' homes fresh for the season? Here are the top items for a squeaky-clean home! Mini Duster Keep your household clean and dust free with this handheld duster! This item is...

Case Study: It's Raining Cats and Dogs

Oct 21, 2022

Item: Puppies & Kittens Mini Appointment Calendar Client: Pet Food Manufacturer Purpose: Increase pet food sales through goodwill campaign A pet food manufacturer partnered with a nationwide ...

6 Products to Welcome Students Back to School

Oct 7, 2022

"Don't you just love New York in the fall? It makes me wanna buy school supplies. I would send you a bouquet of newly sharpened pencils if I knew your name and address." Tom Hanks said it bes...

7 Camping Promotional Products for the Great Outdoors

Sep 23, 2022

Whether you're looking to relax and recharge or seeking adventure, getting out into nature provides everyone some peace and quiet from our regular lives. Help your customers enjoy the great outd...

Sweet Dreams Are Made of Cheese: Products for Charcuterie Lovers

Sep 9, 2022

What's more impressive than an expertly crafted charcuterie board? Fancy cured meats, artisanal cheeses, crackers, nuts, fruits… our mouths are watering just thinking about it. For all the c...

Gifts Based on Enneagram Types

Aug 26, 2022

So, you're running out of gift ideas. Over the years, you've given your clients things they like, such as a cat Star Wars poster, tickets to see their favorite band, or even as far as their favorit...

5 Simple Tips to Organize and Run Effective Meetings

Aug 11, 2022

If you work from 9 to 5, chances are you've sat in a meeting before. Whether it be a brainstorm session or roundtable discussion, it doesn't matter the industry you are in, meetings are inevitable....

Case Study: Back in Business

Jul 28, 2022

A behavioral health practice was preparing to reopen when shelter-in-place orders were lifted. However, they needed a way to communicate the enhanced safety protocols they put in place to patients ...

Case Study: YUKON 17 oz. Double Wall Party Cup for the Sustainability Win

Jul 14, 2022

Surf-inspired activewear brands like ROXY(r) are stoked with our YUKON design-fondly known as The Party Cup(tm). It's double-wall insulated, so it keeps refreshments cool on the beach while the t...

8 Promo Products That Will Kick Start Your Goals

Jun 30, 2022

We all want to live healthier, sleep deeper, and work better. These motivational promotional products will help kickstart goals and increase your brand visibility! Exercise Band Let's get physi...

Your Brand Is Your Business - Market It!

Jun 16, 2022

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust ...

Case Study: Custom Caps with a Budget Cap

Jun 1, 2022

Description: Custom Cap Industry: Trade Show/Convention/Events What it was purchased for: A major national racing event was looking for giveaways to hand out to folks in suites and VIP sponsors. ...

Case Study: Have a Seat

May 18, 2022

As the COVID-19 pandemic spread, a non-profit healthcare provider needed additional waiting room seating for their clinics and health centers across the state. As a non-profit, they needed an affor...

Case Study: Snack Pack It!

May 3, 2022

Vertical Market: Hospitality Product Use: Gift with Enrollment Promotion: An ocean excursion company chose the Igloo(r) Marine Backpack Cooler as a gift with enrollment for customers participatin...

Graphic Design Terms Everyone Should Know

Apr 19, 2022

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save yo...

Generation Z vs. Millennials: What’s the Difference?

Apr 5, 2022

We're all familiar with the stereotypes that characterize the millennial generation- avocado toast, “killing” chain restaurants, and being social media obsessed. But what actually defin...

Case Study: Sharper Students

Mar 21, 2022

Description: Pencil Sharpener Industry: Construction What it was purchased for: A shipyard in a major city harbor has advocates who go out to local schools to promote shipbuilding. These advocate...

Trending Now: Sustainable Apparel Options

Mar 7, 2022

If you've spent any time in fashion circles this year, you know that sustainability is the hot topic of the moment. With discussions swirling about fast fashion, ethical production, and everything ...

Perk up Your Promotions With These 6 Coffee Products

Feb 20, 2022

Coffee enthusiasts will love these promotional products that look like they're straight from the coffee shop! Millions of people drink coffee and tea every day, even multiple times a day which mean...

Must-Have Promotional Products for the Real Estate Industry

Feb 6, 2022

Real estate promotional products are a memorable way to stay top of mind with your clients by promoting your brand, while also giving something back to your clients. Whether it's part of a direct m...

Case Study: The Big Picture

Jan 23, 2022

Description: Coupon Photo Folder Industry: Hospitality What it was purchased for: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repea...

5 Phone Accessories to Help You Get a Grip

Jan 9, 2022

It's pretty safe to say that cell phones are a ubiquitous part of everyday life. In any room with more than a few people in it, you're likely to find a few phone screens lighting up in someone's ha...

5 Easy Ways to Achieve a Positive Outlook

Dec 26, 2021

One of the most powerful things you can do to set yourself up for success is practice the art of positive thinking. It's easy to let the struggles of everyday life control your attitude. But by pra...

8 Corporate Gifts for Your Employees

Dec 12, 2021

The employees are the backbone of every company. And when your employees have been working hard all year to bring in tremendous results, nothing conveys your appreciation more than a corporate gift...

Lead a Healthier Lifestyle With These 6 Promotional Products

Nov 27, 2021

Eating healthy. Weight management. Working out five times a week. There are many health-related resolutions we set at the beginning of a new year. But, do we follow through with them? Many times, t...

Advice for Getting the Most Out of a Business Trip

Nov 13, 2021

Traveling for business can be a hectic experience if you approach your upcoming trip without any preparation. As with everything else in the world, there is an art to getting the most out of busine...

Case Study: A Flavorful Promotion

Oct 30, 2021

A Flavorful Promotion Boosts This Credit Union's Popularity Organization: Credit Union Product Featured: Lip Balm Goal of Promotion: Generate New Loans Description of Case History: This c...

Case Study: Yes, We Can!

Oct 15, 2021

Description: Kan-Tastic Industry: Food & Beverage What it was purchased for: Fast-food chain giveaway for college football night. How it was distributed: The vendor handed the Kan-Tastic out a...

A Lunch That Packs a Punch

Oct 1, 2021

Description: 3 Section Lunch Container Industry: Healthcare What it was purchased for: A hospital was looking for a unique lunch packet for nurses, doctors, and anyone else employed at any of the...

Case Study: Insuring Happy Employees

Sep 17, 2021

Item: JAFFA(r) Round Zinc Coaster Purpose: End of year gifts for employees Audience: Insurance firm employees An insurance firm had a particularly prosperous year and wanted to give employees en...

6 Calming Products for Skincare Lovers

Sep 3, 2021

The hottest beauty trend of the late 2010s among millennials and Gen Zers was the dewy, bare-faced, minimal makeup look. This “Glossier girl” revolution led to a resurgence in skincare ...

Case Study: Raise Your Glass!

Aug 20, 2021

Objective A local brewery wanted an eye-catching promotional item to place on tables that would boost their alcohol sales and highlight their weekly specials while encouraging enrollment for their...

How to Juggle Work and Life Balance Like a Boss

Aug 5, 2021

Sometimes life gets hard. You don't have to work a night shift from Monday to Sunday to agree with that statement. Even the most effortless of jobs, those we believe to have truly mastered, can ge...

Let's Get Physical With These Activewear Promo Products

Jul 22, 2021

Activewear promotional products are a great option for company wellness programs, fitness centers, or any brand promoting an active lifestyle! Exercise is an important part of our overall wellness ...

Case Study: Shop 'til You Drop

Jul 8, 2021

A shopping mall was holding a late-winter promotion to increase traffic during typically slower months. Visitors to the complex received a "passport" to take to different stores within the mall for...

Case Study: Resort Incentive Yields Oceans of Opportunity

Jun 23, 2021

A five-star resort that frequently hosts corporate events for Fortune 500 companies wanted to reach out to corporate guests to entice them to return for family vacations. The goal was for the guest...

Five Frugal Promotions for the Cost-Savvy Consumer

Jun 9, 2021

Did you know that promotional products are one of the most cost-effective ways to market your business or organization? Because people hang on to promotional products and use them in their everyday...

Case Study: A Getaway Promotion

May 25, 2021

A resort wanted to make sure guests felt safe as they reopened after COVID-19 stay-at-home orders were lifted. At check-in, they chose to provide each guest with a Fold-Up Cinch Corner Tote to ke...

Case Study: Keep Warm Buddy Set

May 11, 2021

Description: Keep Warm Buddy Set Industry: Education What it was purchased for: A local school was looking for a fundraiser item to help older kids raise money for an overnight camping trip. They...

Case Study: Pull Up a Chair and Stay Awhile

Apr 27, 2021

Description: Foldable Chair Industry: Education/Sports What it was purchased for: A high school wanted to purchase an item they could resell to the parents in the spirit shop for fundraising doll...

Case Study: Bringing Back the Fanny Pack

Apr 13, 2021

Market: Entertainment Product Use: Gift With Purchase Promotion: A major theme park chose the Safeguard Security Waist Belt as a gift with purchase for customers who bought season passes. The w...

Case Study: "Single Use" Pens for COVID-19

Mar 30, 2021

In response to the Coronavirus outbreak, a financial institution decided to provide single-use pens in all their locations and for drive thru banking. This idea was intended to help stop the spre...

Case Study: Thank You for Spooning

Mar 15, 2021

Description: 10 Oz. Aztec Spooner Mug Industry: Advertising / Marketing / Publishing What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers...

Case Study: Go Green or Go Home

Mar 1, 2021

Item: goingreen(tm) Stapled Appointment Calendar Purpose: Promote awareness of recycling programs and provide recycling information to the community Audience: Residents of the company's service...

Using Customer Profiles to Find the Perfect Promo Products

Feb 14, 2021

When business owners are asked about the customers they serve, many times, their response is: “Well, we serve everyone…” If a company served everyone, it would be impossible to ...

Case Study: Let the Games Begin!

Jan 31, 2021

Product: Custom Malibu Sunglasses Industry: Automotive/Banking What it was purchased for: A car company wanted to find a product that would promote their brand at a local college BCS Bowl Games. ...

Case Study: Don't Run from this Promo!

Jan 17, 2021

Description: Running Belt Fanny Pack Industry: Sports / Fitness What it was purchased for: A nationwide gym chain was looking for an item to give away with the purchase of yearly memberships....

Case Study: An Icy Cool Promotion

Jan 3, 2021

Description: 16 Oz. Swiggy Stainless Steel Bottle Industry: Non-Profit What it was purchased for: The item was purchased for a youth camping trip. The bottles were meant to hold the water for...

Case Study: These Calendars Aren't Week

Dec 20, 2020

Objective: A local bank wanted a way to thank their new customers with a promotional gift item that would have a high-perceived value. Product: Beach Trifold Calendar Personalization: The bank ...

7 Fitness Promotional Products to Help You Stay in Shape

Dec 5, 2020

Exercise is an important part of our overall wellness and many companies are using wellness initiatives to promote healthy choices like regular exercise. Whether your company is encouraging physica...

Case Study: Financial Industry

Nov 21, 2020

Products Javalina(r) Classic Pen Industry Financial Application Direct Mail A local bank wanted to increase awareness of its low mortgage rates and decided to do a direct mailing ...

Take 5 of These Promotional Products for the Medical Field, and Call Me in the Morning

Nov 7, 2020

It can be tough for people in the medical field to get their names out to new patients. If you own a restaurant, you can have your cool mascot show up at a local sports game and toss out t-shirts. ...

How to Gain Inspiration in 5 Minutes

Oct 24, 2020

People demand a lot of creativity from professionals these days. We live in an era of media overload, where viral video marketing and colorful infographics have become accepted means to engage an a...

6 A+ Products for Online Education Courses

Oct 10, 2020

Classrooms have looked very different this year. Who agrees? Notebooks have turned into laptops, desks have turned into dining room tables, and students have kept their distance by learning and st...

Case Study: Do the Wave

Sep 26, 2020

Market: School Objective: A school's athletic program was struggling to pay for recurring expenses. Game attendance had dropped over the previous year, and alumni attendance was weak. The schoo...

10 Must-Have Tech Products and Accessories

Sep 11, 2020

If you want to give your brand a modern and fresh new identity try throwing some cutting-edge tech gadgets into your marketing mix. The wave of wireless charging options, portable speakers, and wea...

Case Study: The Weather is Snow Joke

Aug 28, 2020

Description: Keep Warm Buddy Set Industry: Education What it was purchased for: A local school was looking for a fundraiser item to help older kids raise money for an overnight camping trip. ...

Case Study: A Picture is Worth...a Nice Donation

Aug 14, 2020

Description: Folded Photograph Card Industry: Fundraising What it was purchased for: A historical preservation society needed invitations for their annual dinner. A board member donated their pho...

Giving Back: The Importance of Corporate Social Responsibility

Jul 31, 2020

Whether you're putting together a fundraiser, donating food to a local shelter, or volunteering at a soup kitchen, supporting causes you care about makes you feel good and makes the world a better ...

10 Promo Products for Auto-Lovers

Jul 17, 2020

Grab your keys and prepare for a Bo Duke slide across the hood of your car. It's time to take a look at 10 promo products for auto-lovers. For this list, we put together a travel-bag of gear worthy...

Soak Up The Sun With These 7 Summer Promo Products

Jul 3, 2020

With an array of outdoor events like concerts, company picnics, and festivals on deck this summer, immerse your brand in nights that last forever and days we will be dreaming about long after the s...

Case Study: Adventure Awaits

Jun 18, 2020

An event promoter was compiling a gift box for top-tier ticket holders for a large-scale national summer concert tour. The Koozie(r) Adventure Dry Sack 10L was a natural fit for the outdoor lifesty...

6 Retro Products That Are a Blast From the Past

Jun 4, 2020

No matter what decade you think of when you think of “retro products”, you can bet there's a customizable product perfect for your next event. Using nostalgia to promote your business c...

Case Study: Save the Date, Save the Day

May 21, 2020

Description: Trifold Calendars Industry: Banking What it was purchased for: A local bank wanted a way to thank their new customers with a promotional gift item that would have a high perceived va...

Your Guide to Drinkware

May 6, 2020

Mugs, tumblers, and bottles…oh my! There is an abundance of variety available when it comes to promotional drinkware, which can make it difficult to decide what is the best choice for your b...

Case Study: Real Modern Recognition

Apr 22, 2020

Market: Finance Product Use: Employee Recognition Promotion: A wealth management firm selected the Samsonite Executive Computer Backpack as an employee recognition gift. At the company's ye...

7 Sources to Boost Your Creativity

Apr 8, 2020

Feeling stumped? Uninspired? Fresh out of ideas? Thanks to the wonderful gift that is the World Wide Web, creative inspiration is just a few clicks away. These are some of our favorite sources to g...

10 Promotional Products for Healthy Living

Mar 25, 2020

We all strive to be our best selves, but sometimes it's easier said than done. We can all make excuses to make unhealthy choices. Your niece has a birthday and it would seem rude to turn down that ...

Know Your Shades: 4 Types of Iconic Sunglasses

Mar 10, 2020

“The future's so bright, I gotta wear shades.” - Timbuk 3 Sunglasses have been and always will be one of the most popular promotional products. Why? Because practically everyone wears ...

Your Graphic & Web Design Cheat Sheet

Feb 25, 2020

The world of graphic and web design is complicated and there is a lot of terminology out there to learn. To help you out, we've put together a cheat sheet with answers to some of the top graphic de...

Case Study: Fun in the Sun

Feb 11, 2020

Product: Two-Tone Malibu Sunglasses Industry: Sports What it was purchased for: A major sports team was having difficulty keeping attendance up at weeknight games. They came up with the idea of d...

9 Useful Apps for Sales & Marketing Professionals

Jan 28, 2020

Your phone's ringing off the hook. You've got three meetings back to back. Emails are piling up in your inbox. And when you have a moment to book your next business trip, you wonder how you're ever...

Case Study: A Hole in One Promotion

Jan 13, 2020

Product: Jumbo Cooler Bag Industry: Agriculture What it was purchased for: These bags were given out to participants in a company golf tournament. How it was distributed: All participants receiv...

6 USA-Made Products Especially for Kids

Dec 30, 2019

Who didn't enjoy getting to dig through the prize basket after a trip to the dentist or the bank? It's a fact – children love giveaways. Get your brand, school, or organization in front of bo...

Case Study: This Promotional Product is in the Bag

Dec 16, 2019

Description: Laundry Bag Industry: Financial What it was purchased for: A credit union wanted to target college students and offer them an incentive to open a new account. They chose a stock desi...

Case Study: Wave Hello to Promotions

Dec 2, 2019

Description: Custom Wave Cap Industry: Automotive What it was purchased for: The client was looking for a signature cap that would be unique, high-quality, and something that the recipien...

Case Study: Attract New Customers

Nov 17, 2019

As part of their new corporate wellness program, the company wanted to stress the importance of healthy nutrition to its employees. Along with literature, discount memberships at a local health clu...

Case Study: 3D is the Key

Nov 3, 2019

A company was looking for unique items to commemorate the celebration of its 45th year in business. They wanted to incorporate a new logo that communicated the anniversary as well as the range of p...

Case Study: Keep it Cooler

Oct 20, 2019

Description: Dual Compartment Cooler Bag Industry: Corporate / Fortune 500 What it was purchased for: An annual company picnic for employees and their families. Each year they give their e...

Relax and Unwind With These 10 Promo Products

Oct 6, 2019

Like that classic Beatles song, sometimes it can feel like your working eight days a week. Maybe you've had back to back meetings or you've had a stressful travel week. Whatever the case, nothing h...

Graphic Design Terms Everyone Should Know

Sep 22, 2019

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save y...

Here Are Our Votes For The Best Political Promotional Product Staples

Sep 8, 2019

Whether you are right or left, red or blue, or somewhere in the middle, if you're in need of political promotional product staples, we've got some great candidates for you! Yard Signs ...

6 Ways to Get More Done Every Day

Aug 10, 2019

From the moment you get to work in the morning, you're probably planning all the things you intend to get done. By the time you head home, you may wonder how the day got away from you! We're all lo...

Why You Need Promotional Products

Jul 27, 2019

In a world of ever-changing advertisement trends, there is one marketing solution that never grows old – promotional products. Studies show promotional products were ranked as the highest adv...

6 On-the-Go Products for Travelers

Jul 13, 2019

Being prepared isn't just for the Scouts, it's good advice for anyone who lives life on the go! Add your logo to these hospitality and travel themed promotional products and your customers will ...

7 Promotional Products Perfect for Weddings

Jun 29, 2019

Adding names, monograms, or wedding dates to wedding favors is a great way to increase the wow-factor of any event. After everyone leaves the reception, these personalized gifts are there to help t...

5 Unique Rainy-Day Promotional Products to Keep You Covered!

Jun 15, 2019

Unpredictable weather is a shared experience in life. No matter your age, geographical location, job, or personality, it will always rain. These unique and functional promotional products are sure ...

Get Ready for Game Day! 5 Promotional Products for Sports Teams

May 31, 2019

Having high-quality equipment and gear is an important part of every team no matter how big or small. When your team walks out onto the field, you want them to stand out from the crowd and show off...

Game On: 10 Promo Product Games We Love!

May 17, 2019

From traditional favorites to new and trendy games, you can put your brand at the center of the fun whether it is at a tailgate, a special party or event, or just around the office. Bean Bag Toss...

Case Study: Computer Repair At Your Fuzzy Fingertips

May 3, 2019

A computer repair store attended a local home show and wanted something useful but unique to attract attendees to their booth. They also wanted something that would keep their name top of mind when...

Win Big With These Promotional Products for Sports Lovers

Apr 19, 2019

If you're looking for some awesome gear to support your team-or for some killer merch for your team's fans-we've got you covered with these awesome promotional products for sports lovers! 1. C...

Case Study: Boosting Trade Show Booth Traffic

Apr 4, 2019

The “Golden Lanyard” to Boosting Trade Show Booth Traffic Organization: Health Care Organization Product Featured: Cotton Water Bottle Strap Goal of Promotion: Driving Traff...

Case Study: A New Way to Do Cross-Promotions

Mar 21, 2019

Clever Meets Subtle: A New Way to Do Cross-Promotions Organization: Department Store Product Featured: Lanyard with Vinyl Pouch Goal of Promotion: Promoting Store Sales Description of Case ...

5 Promotional Products for School That Are 2 Cool 2-B 4-Got-N

Mar 7, 2019

Each school year, millions of students hit the books, shoot some hoops, and work hard to bring home that golden 4.0 GPA. Sometimes, the best way to promote your brand is by supporting the students ...

Why You Should Be Having More Fun at Work

Feb 21, 2019

In the past, the words “work” and “fun” were two very different concepts that could never be caught in the same sentence. The old school rationale taught us that if you are ...

8 Dental Products That Will Make You Smile

Feb 7, 2019

Promotional products are great for handing out after patient visits, at conferences and events, or to have available in your reception area. Here are our 8 favorite dental promotional products that...

Case Study: Recycle, Reuse, Read a Book!

Jan 24, 2019

Product: Non-Woven Shopper Tote Bag Industry: Bookstore What it was purchased for: A large college bookstore wanted to feature a reusable shopping bag for students. The goal was to get the studen...

5 Office Toys That Will Bring Your Brand Joy

Jan 10, 2019

Look around your office and you will probably find that your coworkers' desktops are riddled with a variety of knick-knacks, toys, puzzles, and stress balls. Office toys are a great way to stay ...

8 Elegant & Engravable Promotional Products

Dec 27, 2018

The promotional products industry has become so successful for one reason: people like free stuff. It's true! So, how do you know which of the millions of products you want to be associated with yo...

5 Corporate Gifts Your Clients Will Love

Dec 27, 2018

Corporate gifts are a great way to thank your clients for keeping you in business. When done right, they can also function as employee rewards/incentives. Here are a few of our favorite promotional...

You Need More Cowbell

Dec 27, 2018

Description: Cowbell Industry: Sporting Events, Athletics What it was purchased for: A charity marathon coordinator wanted a giveaway that spectators could use to cheer on their runners. They cho...

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